[BreachExchange] Ashley Madison Seeks to Arbitrate Claims in Data Breach Class Action

Audrey McNeil audrey at riskbasedsecurity.com
Thu Sep 1 19:16:17 EDT 2016


https://topclassactions.com/lawsuit-settlements/lawsuit-
news/343528-ashley-madison-seeks-arbitrate-claims-data-breach-class-action/

The companies behind the extramarital dating website Ashley Madison are
asking a federal judge to halt litigation over last summer’s data breach
and refer the plaintiffs’ claims to private arbitration.

Defendants Avid Dating Life Inc. and Avid Life Media Inc. are facing a
group of legal claims over an alleged data breach announced last summer.

The claims, including multiple Ashley Madison class action lawsuits, have
been consolidated into a single multidistrict litigation, or MDL, in a
federal court in Missouri.

Avid now seeks a court order that either stays court action on the
plaintiff’s claims or dismisses them entirely so that they can be resolved
by an arbitrator.

The Avid defendants run the Ashley Madison website, which helps
dissatisfied spouses find someone to have an affair with.

Plaintiffs are current and former subscribers of the website who allege
their personal information was exposed following a well-publicized data
breach announced in July 2015.

Avid says all of the named plaintiffs agreed to Ashley Madison’s Terms and
Conditions when they signed up for membership. Since March 17, 2011, those
Terms and Conditions have included an agreement to arbitrate and a waiver
of class action claims, the companies say.

Members who signed up before that date agreed to be bound by any subsequent
changes to the Terms and Conditions – including the later addition of the
arbitration clause, the companies claim.

Avid also argues that, instead of just putting the litigation on hold while
the arbitration proceeds, the court can and should dismiss the claims
outright if “it is clear the entire controversy between the parties will be
resolved by arbitration.”

Plaintiffs argue Ashley Madison failed to properly secure the personal
information of members who used the websites “Paid Delete” feature.

Paid Delete supposedly would remove all traces of the member’s use of the
website, but plaintiffs say the defendants failed to secure the data
related to the use of Paid Delete itself.

The MDL was established in December 2015 when the federal Judicial Panel on
Multidistrict Litigation consolidated all federal Ashley Madison lawsuits
into a single court.

Plaintiffs in one Ashley Madison lawsuit requested the consolidation the
previous August, arguing that the Eastern District of Missouri would be a
reasonable choice of forum given the coast-to-coast origins of the many
different plaintiffs.

Plaintiffs in the MDL had originally filed their claims under pseudonyms.
But in a May 2016 order, U.S. District Judge John Ross required them to
amend their complaints to put their real names on the record.

Judge Ross cited a “compelling public interest in open court proceedings,
particularly in the context of a class action,” which in this case
overrides the plaintiff’s desire to avoid any further intrusion on their
privacy.

Lead plaintiffs’ counsel includes attorneys Douglas P. Dowd, William T.
Dowd and Alex R. Lumaghi of Dowd & Dowd PC; John J. Driscoll, Christopher
J. Quinn and Gregory G. Pals of The Driscoll Firm PC; and W. Lewis
Garrison, Jr., Christopher B. Hood and Taylor C. Bartlett of Heninger
Garrison Davis LLC.
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